Business Chop

Branding Like a Boss – PR Secrets for Thought Leaders with Liana Zavo

Audrey M. Wiggins Episode 118

If you’re not building your personal brand, you’re missing out! In this power-packed episode, Audrey Wiggins and PR powerhouse Liana Zavo dive deep into the secrets of personal branding, visibility, and credibility. Liana shares the biggest mistakes entrepreneurs make—like being afraid to tell their story—and reveals how to overcome them by embracing authenticity, strategic positioning, and video content.

She also breaks down the three pillars of a strong personal brand: personality, skills, and experience, and explains why your unique energy is your greatest asset. Plus, hear why every thought leader needs a publicist, how to leverage AI for content creation, and the key to becoming a sought-after expert in your industry. Whether you’re launching a business, growing a platform, or refining your brand message, this episode will equip you with actionable steps to build an unstoppable presence.

Ready to level up? Tune in now and start branding like a boss!

Connect with Liana Zavo here or zavomediapr.com 

Email hello@zavomediapr.com or on LinkedIn and Instagram (@zavomediapr). Liana  also offers free 15-minute consultations for anyone looking to strengthen their online presence.

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