Business Chop

Taking the Fear Out of Selling with Darleen Priday

Audrey M. Wiggins / Darleen Priday Episode 32

Darleen Priday, CEO and founder of DP-Consults,  recommends being vulnerable and authentic when selling, and suggests taking the pressure off by talking about what you are passionate about and how you can help people. She also suggests doing research on the prospect before the meeting and finding commonalities to build a relationship. When it comes to pricing, she suggests being confident and transparent about the value of your services.

Darleen also discussed the importance of follow-up and networking in the business world, as well as the importance of being authentic and trusting one's instincts.

Passionate about empathetic and relational sales, Darleen equips business coaches and entrepreneurs with the strategy and confidence to sell their services. Empathetic selling and relationship building are the core of who she is as a person. She has created a unique approach to business development that has been wildly successful for her and her clients. Darleen lives in the Orlando area with her husband of thirty years, Jay. They have a daughter, Taylor. When not working, she loves spending time with her family, cooking up a storm for family and friends, tackling DIY home projects, and exploring Florida.

Connect with Darleen through her website DP-Consults.com, While there take advantage of her free discovery coaching call by completing the contact form. 

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